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Google adwords-search Exam Syllabus Topics:

Google Search Advertising Advanced Exam Practice Test Sample Questions:

Question 1

Which of the following provides the most information about a campaign's overall performance?

A. CTR
B. Placement performance report
C. CPC
D. Clicks

Question 2

Ivan has created advertisements for his online printing business. His ads have been running for two months, and he'd like to get a sense of where his ads are geographically being shown. How can Ivan see the geographical information where his Google AdWords are being shown?

A. Ivan must create an IP Address report, and then resolve the IP addresses to locations.
B. Ivan must create an IP Address Report; Google will resolve the IP Address to locations.
C. Unless Ivan creates a location targeting ad, he won't see this information.
D. Ivan must create a Geographic Performance Report in his account.

Question 3

You are a consultant for a wedding photographer, and you're helping her with her Google AdWords account. The photographer doesn't understand why her ad for the Google Network hasn't started generating traffic yet. You explain that the ad has just been created, and that there are three qualifications for the ad to go live. Which of the following is NOT one of the three qualifications for an ad to go live on the Google Network?

A. The ad must be prepaid for thirty days.
B. The ad must be reviewed and approved.
C. The ad must be opted into the Google Network.
D. The ad must meet the partner requirements.

Question 4

If you open your Google AdWords account and want to see instant insights into your account's performance, where would you look?

A. Account Statistics
B. CTR
C. Google Analytics
D. Reports

Question 5

Julie's company has created a video ad for the Google Content Network and she has elected to use the CPC pricing. Julie's manager is concerned that the CPC pricing will be expensive, as the company will have to pay each time the video is played. What should Julie tell her manager about the costs of the CPC pricing?

A. The company will pay for each click to watch the video.
B. The company will pay for each click on the video that leads a user to the destination websit e.
C. The company will pay for each click on the video's stop button, as video ads are being playing automatically.
D. The company will pay for each click to watch the video, as long as the person watches the video in its entirety.

Solutions: